Why More New York Dispensaries Are Bringing Silly Nice Into Their Stores

Jan 3

Written By Shane Breen

Choosing what goes on your shelves is not a small decision.

Every SKU has to:

Move consistently
Fit your customer base
Justify its shelf space
Strengthen your store’s reputation

At Silly Nice, we understand that — because we built this brand with dispensary partners in mind, not hype cycles.

Silly Nice Was Built for the New York Retail Reality

Silly Nice is a Black-Owned and Veteran-Owned craft cannabis brand, founded and operated by a small, experienced team with deep respect for the realities of legal retail.

Within our first year, Silly Nice earned recognition as one of the Top 150 cannabis brands in New York, standing out in a field of more than 500 licensed brands.

That didn’t happen by accident.

It happened because we focused on:

Products that customers ask for by name
Formats that complement existing menus
Consistent sell-through without overproduction

Our Products Are Designed to Sell — Not Sit

Silly Nice was never built to be the cheapest option on the shelf.

It was built to be the best-performing one.

Our lineup focuses on high-intent categories with strong repeat behavior:

THCa Diamond Powder
Solventless Bubble Hash
Frosted Hash Balls
Premium infused flower
High-quality vape carts and AIOs

These products are intentionally crafted to:

Enhance flower instead of replacing it
Encourage repeat purchases
Fit naturally into existing consumer routines

That’s why Silly Nice often sells through quickly once customers discover it.

Why Customers Ask for Silly Nice by Name

One of the strongest signals a dispensary can receive is direct customer demand.

We consistently hear from partners that:

Customers come in specifically asking for Diamond Powder
Hash buyers seek out our Frosted Hash Ball and Bubble Hash
Vape customers recognize Silly Nice as a quality-driven brand

When customers ask for a brand unprompted, it lowers your risk as a retailer.

Built for Buyers, Not Just Consumers

From a buyer’s perspective, Silly Nice offers:

Clear positioning
Distinct product roles (not redundancy)
Strong education support
Clean branding that fits premium retail environments

Our products don’t cannibalize your menu — they enhance it.

Diamond Powder, for example, doesn’t replace flower sales. It increases them by helping customers get more out of what they already buy.

Small Batch, Intentional Supply

Silly Nice is not a volume-chasing brand.

We operate intentionally:

Small-batch production
Tight quality control
No rushed releases

This approach helps protect:

Product consistency
Brand integrity
Retailer confidence

We would rather sell through responsibly than flood shelves.

Transparency Is Non-Negotiable

Every Silly Nice product is:

Fully lab tested
Backed by Certificates of Analysis
Produced with documented inputs

COAs are always available and easy to reference, helping your staff sell with confidence and answer customer questions accurately.

👉 View product details and COAs:
https://sillynice.com/menu

Marketing Support That Actually Helps Stores

Silly Nice isn’t just a product brand — we’re also backed by real media reach.

Our team operates a long-running New York–based media platform, allowing us to:

Drive consumer awareness
Educate buyers before they hit your store
Support sell-through when products land

When Silly Nice enters a dispensary, we actively support visibility — because sell-through matters to both of us.

Who Silly Nice Is a Good Fit For

Silly Nice works best for dispensaries that:

Value quality over clutter
Want brands customers request by name
Care about long-term relationships
Want differentiated products that aren’t everywhere

We don’t aim to be in every store.
We aim to be in the right ones.

How to Bring Silly Nice Into Your Store

If you’re a dispensary owner, buyer, or manager interested in carrying Silly Nice, the next step is simple.

👉 Wholesale inquiries and onboarding:
https://sillynice.com/wholesale

Our team reviews every inquiry directly and responds quickly.

Final Thought

Retail shelves are crowded.

Brands that last are the ones that:

Respect the retail environment
Move consistently
Earn customer trust

Silly Nice was built with that understanding from day one.

If you’re looking for a craft cannabis brand that customers ask for, that complements your menu, and that’s built for long-term New York retail success, we’d love to connect.

👉 Get started here:
https://sillynice.com/wholesale

Shane Breen