What Is Diamond Powder and Why Are New Yorkers Talking About It?
At Silly Nice, we make everything by hand and with intention—and if you've been paying attention to what people are buying in New York dispensaries, you've likely heard the name Diamond Powder more than once. So, what exactly is Diamond Powder, and why are so many New Yorkers choosing it as their go-to cannabis concentrate?
Let’s break it down.
What Is Diamond Powder?
Diamond Powder is our ultra-pure, smokeable THC concentrate. It’s made from crystallized THCA—short for tetrahydrocannabinolic acid—which converts to THC when heated. The result is a nearly 100% pure product designed for versatility, discretion, and high potency.
We introduced Diamond Powder to New York’s legal weed market in March 2024, and it quickly became one of the most sought-after products in the state. It contains no smell, no taste, and can be added to just about anything: dab rigs, bowls, joints, blunts, pre-rolls, even food. If you're looking for a clean way to level up your session, Diamond Powder delivers—without altering flavor or aroma.
Why It’s Different
Other concentrates might be terp-heavy, waxy, or sticky, and often come with strong scents or flavors that might not be ideal in every situation. Diamond Powder is different. It’s odorless, tasteless, and incredibly versatile. You can use it discreetly, mix it with flower, or microdose it as needed. That flexibility is a big reason it’s been embraced by seasoned consumers, new users, and even budtenders who are looking to recommend products with consistent effects and applications.
It’s also one of the few products in New York that’s been repeatedly copied—but never duplicated. Other brands have tried to mimic our Diamond Powder and put it on the shelves without even changing the name. But the data doesn’t lie: according to Headset, Silly Nice Diamond Powder remains a top 5 best-selling cannabis concentrate in the entire state. None of the imitations have cracked the top 10.
How New Yorkers Are Using It
People across the state have found their own ways to incorporate Diamond Powder into their rituals. Some use it to add an extra punch to pre-rolls. Others sprinkle it onto flower in bowls or layer it into blunts for a smoother, more intense high. A growing number of users are also dabbing it for a pure, terpene-free experience that hits fast and clean.
The versatility doesn’t end with smoking. Because Diamond Powder has no taste or odor, some folks are even using it to infuse meals or drinks at home. While we always encourage responsible use, the ability to personalize your high is part of what makes this product so useful to so many.
Why It Matters to Us
We didn’t create Diamond Powder to chase trends. We created it because we believed New York needed something clean, effective, and flexible—something that reflected our values as a small-batch, Black and Veteran-owned brand focused on quality and innovation. From our jars to our concentrates, everything we produce is made with care, tested for safety, and designed for people who want the best.
That care and intentionality is why Diamond Powder became the first concentrate of its kind to launch in New York’s legal market. It’s also why it continues to hold its place in the Top 5 sales ranking, even while other brands attempt to ride its wave.
Where to Find It
Silly Nice Diamond Powder is available across more than 100 licensed dispensaries in New York. You can use our menu and locator to find the closest shop near you. We always recommend calling ahead to make sure it’s in stock—because when it hits the shelf, it tends to move fast.
We also encourage you to talk to your budtenders. Ask them about Diamond Powder. Learn how others are using it. And if you have a great experience, don’t forget to tip your budtender—they’re often the ones helping connect you to the products that actually work for your needs.
New York has always been about doing things differently—and we’re proud that Diamond Powder has become part of that culture. Whether you're new to concentrates or looking for a clean way to elevate your experience, Diamond Powder is made to meet you where you are.
Thanks for the continued support, New York. We’re just getting started.