Super Bowl 60: Kickoff Time, How to Watch, and Why This One Feels Different
Photo by Jean-Daniel Francoeur.
Super Bowl Sunday has always been bigger than football. It’s a shared moment. A pause. A reason for people to gather, cook, argue over commercials, and check in with each other. Super Bowl 60 feels especially loaded—not just because of the matchup, but because of what it represents for the league, the culture, and the next generation stepping into the spotlight.
Here’s everything you need to know before kickoff.
When Is Super Bowl 60?
Super Bowl 60 kicks off Sunday at 6:30 p.m. Eastern Time.
Coverage starts much earlier. Pregame programming begins at 1:00 p.m. ET and runs straight through kickoff. If you like the storytelling, player breakdowns, and behind-the-scenes moments, the pregame block is worth tuning into.
For anyone planning food, travel, or a watch party, plan for a long window. Between pregame, halftime, and postgame coverage, the broadcast usually runs just over four hours.
Where to Watch Super Bowl 60
This year’s Super Bowl will be widely accessible across TV and streaming platforms.
The game airs on NBC, with live streaming available on Peacock.
Spanish-language coverage will be available on Telemundo and Universo, with full game and pregame access.
Whether you’re watching on cable, streaming on a smart TV, or pulling it up on a tablet while multitasking, there’s no shortage of ways to tune in.
Pregame Coverage Breakdown
NBC’s official Super Bowl 60 Pregame Show starts at 1:00 p.m. ET. Maria Taylor hosts, with Noah Eagle and Jac Collinsworth joining as co-hosts. Expect deep dives into the matchup, player journeys, coaching strategy, and season-long storylines.
Spanish-language viewers can watch Camino al Super Bowl beginning at 1:00 p.m. ET on Telemundo, Peacock, and Universo, hosted by Adriana Monsalve and Lindsay Casinelli.
The pregame shows aren’t just filler. They frame the game, especially for fans who haven’t followed every week of the season.
Where the Game Is Being Played
Super Bowl 60 takes place at Levi’s Stadium in Santa Clara, California.
It’s a West Coast setting with a 3:30 p.m. local kickoff, home to the San Francisco 49ers, and one of the NFL’s most modern venues. The location also shapes the broadcast feel—daylight football turning into prime-time energy by halftime for viewers on the East Coast.
The Matchup: Seahawks vs Patriots
This Super Bowl brings together two franchises with history—and unfinished business.
The Seattle Seahawks return to the Super Bowl for the first time since their 2015 loss to New England. That game still lives in NFL memory, and this matchup gives Seattle a chance to rewrite that chapter.
Seattle won its first and only Super Bowl in 2014 and has spent the years since rebuilding, recalibrating, and waiting for the right moment. This season, they found it.
On the other side, the New England Patriots are back on the biggest stage for the first time since 2019. The difference this time is impossible to ignore. No Tom Brady. No Bill Belichick. This is a new Patriots era, and Super Bowl 60 is its arrival announcement.
Sam Darnold and the Seattle Redemption Story
Seattle’s run has been anchored by quarterback Sam Darnold.
Once written off early in his career, Darnold’s path back to the Super Bowl is the kind of story that doesn’t happen often in the NFL. He didn’t suddenly become someone else. He found the right system, the right support, and the space to play steady, confident football.
This Super Bowl isn’t just about winning a ring for Darnold. It’s about redefining how careers are judged in a league that doesn’t always allow time for growth.
Drake Maye and the New Patriots Era
Across the field stands Drake Maye, the Patriots’ 23-year-old quarterback and one of the most talked-about players in the league.
In just his second season, Maye has already been named a finalist for league MVP. Calm under pressure, precise with his reads, and comfortable in big moments, he’s accelerated New England’s rebuild far faster than most expected.
If the Patriots win Super Bowl 60, Maye would become the youngest quarterback ever to win a Super Bowl. That’s not hype. That’s history.
What to Watch on the Field
This game likely comes down to control and execution.
Seattle’s defense thrives on pressure and discipline. New England’s offense relies on timing, protection, and smart decision-making. Whichever side dictates tempo early could control the rest of the game.
Special teams, red-zone efficiency, and late-game adjustments matter more in Super Bowls than any regular-season matchup. These games are rarely decided by highlight plays alone.
The Halftime Show: A Cultural Shift
The Super Bowl 60 halftime show will be headlined by Bad Bunny.
Fresh off winning Album of the Year at the 2026 Grammy Awards, Bad Bunny steps into the halftime spotlight at a moment when Latin music dominates global charts, streaming platforms, and cultural conversations.
His 2025 album DeBÍ TiRAR MáS FOToS debuted at number two on the Billboard 200 before climbing to number one, breaking records along the way.
This marks the first time a Spanish-language Latin solo artist headlines the Super Bowl halftime show. That matters. Not as a headline gimmick, but as recognition of where culture actually is right now.
Expect high energy, heavy rhythm, and a performance designed for both stadium and screen.
Why Super Bowl 60 Feels Bigger Than Football
Every Super Bowl carries weight, but this one hits differently.
It’s about transitions. Veterans handing off to new leaders. Teams proving that rebuilding doesn’t mean disappearing. Culture continuing to move forward, whether the league keeps up or not.
For a lot of people, Super Bowl Sunday is about who you’re watching with as much as what you’re watching. It’s about slowing down for a few hours, sharing food, sharing space, and letting the game unfold.
However you watch it, Super Bowl 60 is set up to be one worth remembering.
Final Notes Before Kickoff
Kickoff: Sunday at 6:30 p.m. ET
Pregame coverage: Begins at 1:00 p.m. ET
Watch on: NBC, Peacock, Telemundo, Universo
Location: Levi’s Stadium, Santa Clara, California
Set your plans early. Check your streams. And enjoy the moment.
Super Bowl Sunday doesn’t come around often.